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Article: Q+A with Floss Grace Smith

elsie and fred

Q+A with Floss Grace Smith

Heyyy babes, meet Florence, the face of Elsie & Fred. We caught up with her to talk fashion, travel, lifestyle and for you to get to know a bit more about her!


Tell us a bit about yourself...

Hello, I'm flo! I work a simple 9-5 office job in marketing in my home town Leicester but have been extremely lucky to work alongside Elsie & Fred for the past 3 years modelling their clothes. I love to travel the world and experience new places & lifestyle. My family & close friends are my main motivation! 

Oh you

What does a day in the life of you look like? 

 A typical non-working day for me would be waking up, cooking up some good food, taking my dogs for a long walk, Netflix series/sofa chills! 

Can you tell us how you got into modelling? 

 I have never been properly into modelling, I just have been able to take a good photo I guess. Ryan messaged me 3 years ago on Instagram and asked me to model for them and I’ve been doing it since!

Tell us what you've got going on this summer?

 I am having a last minute break to Greece & then towards the end of the summer travelling around Goa! I will Hopefully attend a couple of events in between those trips.

Niceee! What’s been your favourite place you’ve been everrr?

The Philippines is definitely the favourite place I have ever been to. It is so beautiful and the people are so kind.

What’s your go to outfit for travelling?

A grey tracksuit & Yeezys is my 100% travel outfit (This is very true, she looks like a vagrant sometimes) ! & hopefully I will be getting my hands on the new Elsie & Fred velour tracksuits!

Do you have a fav piece from our new sub nights collection?

I have toooo many favourites! I am in love with the WHOLE collection. It's unreal. 

 What's on your playlist right now? 

I am currently obsessing over Mahalia.

Which emoji best describes you?

What makes you feel confident?

The Elsie & Fred gang make me feel confident.

Snap or insta? 

 Instagram! I deleted Snapchat.

Summer or winter? 

 SUMMER – I love it being light at nighttime.  


What's your fav song to get you ready to party? 

Kelly Price - Migos

Dream holiday destination? 


Do you have a role model? Who inspires you? 

 Ah Rihanna, all day everyday goddess.


Wanna know more about floss? Follow her on insta @flossgsmith 


Elsie & Fred 



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